John is President and Managing Partner of BrandTaxi LLC, a brand strategy consulting and design company that uncovers powerful insights and the tools to manage brands. BrandTaxi brings best practices based on a global and diverse client base.
Prior to founding BrandTaxi, John had been Executive Director of Interbrand, the largest brand consulting firm in the world, and before that, Executive Vice President of Lippincott & Margulies.
John is recognized as a pioneer behind the concept of Brand Architecture and Communications Architecture. He brings insights and leading-edge practice from across many industries to our work with professional services firms.